Phoenix was too small and too poor to have the grand department stores that graced mostly eastern cities. But it had some beloved stores, nonetheless. They were part of a dense, walkable downtown business district that also included scores of specialty shops, as well as national chain department stores. Here are a few of the most prominent locals:
Goldwater's: Born in Russian Poland, Michel Goldwasser traveled to Paris, then London, changing his name to Michael Goldwater and becoming a successful tailor. In 1852, "Big Mike" and his brother Joe set off for San Francisco. He eventually ended up in the mining town of Gila City, Arizona Territory., in Yuma County. He mostly worked as a peddler. After many ups, downs and wanderings, the brothers opened a store in Phoenix in 1872. It closed only three years later and the brothers focused on their store in the territorial capital of Prescott. Big Mike's son Morris was manager and the enduring slogan "The best always" was born. Morris, a Democrat, was also elected Prescott mayor.
A store returned to Phoenix in 1896, thanks to the pushing of Big Mike's younger son, Baron. As a Washington Post story said, "The Phoenix store offered not only reliable merchandise at low prices but the latest fashions from New York and Europe. Baron decided that pleasing the ladies was the way to economic success. Once he had the new store running smoothly, Baron became active in the civic life of his adopted town.
"He was soon elected a director of the Phoenix Chamber of Commerce and saw the Sisters' Hospital (now St. Joseph's) through some financial difficulties. He helped establish the Phoenix Country Club, the Arizona Club and was a founder of the Valley National Bank. In his late thirties, still trim and good-looking, Baron became the town's most eligible bachelor. His parents hoped that all their children would marry in the Jewish faith, but Mike's death in 1903 followed by Sarah's death in 1905 allowed them to marry whomever they wished." Baron married Episcopalian Josephine Williams, on January 1, 1907. Barry Morris Goldwater was born two years later.
Goldwater's soon became the swankiest department store in Phoenix. For decades it was located on First Street between Washington and Adams streets in the Dorris-Heyman Building. It moved to Park Central Shopping Center, two miles north, in the late 1950s. Above is a photo from a Goldwater's display window in the 1940s, from the McCulloch Brothers collection of the ASU archives. Goldwater's eventually grew to nine stores, including locations in Scottsdale, Tucson, Las Vegas and Albuquerque. The family sold it to Associated Dry Goods in 1963, but that didn't stop Barry from being pilloried as a "department store heir" in the following year's presidential election. In a famous Herblock cartoon, Barry towers over a poor family huddled in a doorway. "If you had any initiative, you'd go out and inherit a department store," he says. The Goldwater's name endured until the late 1980s.
Diamond's: Jewish immigrants Nathan and Isaac Diamond founded this Phoenix icon as the Boston Store in 1897. A big draw in 1931 was the installation of air conditioning. It wasn't renamed until 1947. Located at Second Street and Washington, the store featured women's and men's clothing, shoes, outerwear, housewares, and much more. It, too, made the move to Park Central in 1957, with a 200,000 square foot store. Other locations followed, including Thomas Mall, Tri-City Mall, Scottsdale Fashion Square, and Metrocenter. The Diamond family were among the founders of the Phoenix Symphony. The chain was sold to Dayton-Hudson, then Dillard's.
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