Phoenix 101: Maryvale

Maryvale58
In the late 1950s, my uncle bought a house from John F. Long in Maryvale — and I mean he bought it from John Long himself sitting in a trailer on land that would become Phoenix's first major post-war suburb. My uncle was pretty much Long's target demographic: A veteran of World War II and Korea, young with a family and a good job. Tens of thousands more did the same thing. His house was a sparkling new ranch with an "all electric kitchen" and a pool. Every time we visited, I felt inferior, us living in a down-on-its-heels Spanish period-revival house, built in the 1920s with a gas range, just north of downtown. My mother sniffed that his commute faced the sun coming and going. But how I wanted to live in Maryvale. It was the future. Except it wasn't. Now our old house is restored and valuable in one of the state's most desirable historic districts. Maryvale is a linear slum.

It wasn't supposed to turn out that way. Long named the district after his wife and loved it until he died. He was unapologetic about building affordable starter homes for ex-GIs and his company tried to support Maryvale even as it began an inexorable decline. He took the model of Levittown, the "planned communities" built by William Levitt in the northeast in the last 1940s and 1950s. But Long added his own twists, such as the distinct Phoenix ranch house and abundant pools. Like its model, Maryvale was defined by curvilinear streets with cul-de-sacs and walls, providing a sense of privacy. Sometimes the newness could be jarring: I remember walking with my uncle through cabbage fields — across the street (until these were obliterated by more houses).

Phoenix 101: Sun City

Phoenix 101: Sun City

SunCity

The curvilinear streets and golf courses of Sun City.

Fifty years ago, Del Webb began Sun City. It was just south of Grand Avenue and the Santa Fe railroad amid the flat farm fields of Maricopa County and near the tiny railroad sidings at Surprise and El Mirage. I first saw it from the train — there was no Sun City station, for this was a development built for the automobile. For most Phoenicians, it was a curiosity — or a joke. Pat McMahon's misanthropic, demented Aunt Maud character on Wallace & Ladmo was from Sun City. Photos of oldsters riding around in their golf carts provoked much mirth. When an older lady asked my grandmother if she was going to move out there, this daughter of the frontier was aghast. "Why would I want to be stuck out there with all those old people?" she asked. The older lady was shocked.

Yet Sun City would prove to be one of the most influential events in the history of modern Phoenix, setting in train a series of business, demographic and social changes that have proven to be very mixed blessings. Before Sun City, Phoenix was something like a real city. Tourism and snowbirds were part of the mix. But so was a huge agricultural economy, along with a large — for its population larger than today — and growing number of technology, aerospace and defense businesses. Resorts were limited. The artist colonies in Scottsdale and Carefree were more important than retirees. After Sun City all this would change.

Del Webb had been building in Phoenix for decades before Sun City. Go to the iconic Phoenix Towers at Cypress and Central and you'll see his name on the building, erected in 1956. Downtown sidewalks from years before had it etched in the concrete (although here Webb competed against "Frenchy" Vieux). He grew rich in the New Deal. In World War II, he built military facilities, as well as the concentration camp — there's no polite way to put it — at Poston to hold interned Japanese-American citizens and other Japanese living in America. By the time he envisioned Sun City, he was no longer "ole Del," but a very rich man, friend of celebrities, part-owner of the New York Yankees — and, among Phoenicians in-the-know, trailed by the odor of associations with organized crime and war profiteering.

John F. Long, a builder of modern Phoenix, dies at 87

John F. Long, a builder of modern Phoenix, dies at 87

John_F_LongIt is a sign of the cluelessness of the children hired by the Arizona Republic that its headline online says, “Valley philanthropist John F. Long dies at 87.” It’s a little like saying “Former cowboy actor Ronald Reagan dies.” Fortunately the obituary is in the hands of one of the few graybeards that haven’t been run out by “the information center,” Chuck Kelly.

John F. Long was a towering figure among the giants who built Phoenix from a small farm town into the nation’s fifth largest city. With Maryvale, he not only brought affordable, pleasant suburbia to post-war Phoenix, he paved the way for thousands of ex-GIs to own their homes. He was an innovator of national consequence, but unlike some who followed him in Phoenix development, he stayed close to his roots. He was a civic steward, city councilman, a man who loved to tend his burros in retirement and whose life was rich in stories and lore. And yes, he was also a philanthropist.

Long’s life also paralleled the rise and decline of the post-war automobile suburb.