Posted inPhoenix

The center of the, er, recession

Many days the Arizona Republic reads like a bad real-estate supplement to the National Lampoon, but today is especially priceless. The editorial proclaims Glendale as "center of the Valley."

Nothing attracts a crowd like a crowd. And Glendale has quite a group gathering. It includes far more than ever-loyal football fans drawn to University
of Phoenix Stadium to watch the Arizona Cardinals fight for a win. It’s more than hockey fans or screaming concert-goers drawn to Jobing.com Arena. It’s more than the baseball fans who will certainly flock to Glendale’s
spring-training complex near Loop 101 and Camelback Road next spring.

I compressed the dodo short paragraphs and will cut the reminder for the sake of your gag reflex, but you get the idea. It talks about the developers and real estate ventures and concludes, "Wow." I am sure the Pulitzer judges are already taking note.

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Posted inPhoenix

The Super Bowl is in Phoenix

When the New York Times wrote about the high-fliers coming to the Super Bowl, they didn’t fool around with the silly locution "the Valley." They wrote Phoenix, and Phoenix area.

Of course the local mantra is "Arizona’s Super Bowl." But Arizona is a big state, and that’s a little like saying the Super Bowl in Miami (it was also played in a suburban stadium) is "Florida’s Super Bowl."  In other words, meaningless. Once again, the region will miss a great "branding opportunity" by continuing to deny itself the cool, distinctive name, Phoenix. It’s a world of competing cities, not geographies of nowhere (in Jim Kunstler’s apt phrase). But for Phoenix and "the Valley," it’s an old tale of self-destructiveness.

What’s less understood is why it happens.

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