The art of American Eden

In the first half of the 20th century, the produce of the Salt River Valley traveled to customers in the east via refrigerated boxcars (reefers), iced before they left the Warehouse District packing houses and others in Glendale and Peoria, and along the route. But the wooden crates and later cardboard boxes were decorated with vivid illustrations that advertised the produce — and created a distinct art form. Almost all were done by anonymous artists.

Here is a sample. Click for a larger image:

Ariz Sun 1936

ArizGlo

Arizona Cactus

Arizona Sungod

Arizonan brand

Cactus Pete

Cactus_Brand_orange_crate_label(1)

Dale

Desert Brand

Desert Sweet

Mesa

Miss Soft Ball

Pinal Brand 1948

Talk_o_the_West_orange_crate_Chandler_Heights_1930s(1)

Sun Devil

Miss_Phoenix_label

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My book, A Brief History of Phoenix, is available to buy or order at your local independent bookstore, or from Amazon.

Read more Phoenix history in Rogue's Phoenix 101 archive.

6 Comments

  1. El Kabong

    These are cool. Are they in the public domain?

  2. Rogue Columnist

    These came mostly from Flickr.

  3. Cal Lash

    You can see some similar stuff on the Bathroom walls of Nicks Cafe in Sedona.
    The foods readonable. Service is good.
    Here’s to a good 2022.

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